Inara was born out of the personal struggles of a self-taught designer who has always had a passion for both fashion and business. As the founder of Inara, I know first-hand what it's like to face challenges in finding stylish, comfortable, and practical solutions for modest fashion. My journey started with a burkini brand, but I realized I wanted to create something more—a brand that could cater to active women who wear the hijab, providing them with a stylish and functional alternative to traditional options.

The inspiration behind Inara came when I personally struggled with the discomfort and inconvenience of pins while wearing the hijab. I wanted to offer women like me a solution that combined luxury, simplicity, and comfort for everyday wear. Inara is a minimalist, luxurious brand designed with modern women in mind—always elegant, yet practical enough to meet the needs of a busy, active lifestyle.

My vision is clear: I want women to feel confident, comfortable, and empowered when they wear Inara. Every product is made with love, crafted from high-quality, ethical materials that reflect my commitment to authenticity and excellence. The journey hasn't been without challenges, especially navigating through the dropshipping era, but today, I am proud of the brand I've built—one that reflects my values of uniqueness, craftsmanship, and integrity.

Looking ahead, I am confident that Inara will become the number one hijab brand for women everywhere. My mission is to continue offering timeless pieces that make women feel as strong and confident as they are.